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August 2021

Importance Of Entrepreneurship

Importance Of Entrepreneurship 2560 1709 Midhat hamid

Look forward to establishing a business? Are you influenced to start a business? Or are you an entrepreneur? What is entrepreneurship? An influencer? Can you market brands? Could you run business ventures?

All this falls under the label of entrepreneurship. Difficult to understand as it is to pronounce? Entrepreneurship itself is a society. It is full of importance and opportunities in business and e-commerce.

Entrepreneurship?

Entrepreneurship is eagerness. It is the capability of an individual to run a new business. Entrepreneurship includes the design, plan, campaign, and execution of the business plan. Openness to risks and challenges for new business ventures is a vital quality.

Now, what does entrepreneurship do to the business? Well, entrepreneurship is about innovation. It is about productivity, taking over old inventions, new businesses, and new marketing campaigns.  It  brings the country economic benefit. Its startup can vary from small businesses to multinational companies.

Entrepreneur cum influencer

Rumsha Saad is based in Islamabad and is an influencer cum entrepreneur. She has fully utilized the advantages and concepts of entrepreneurship. Rumsha has gradually launched her business of pret attire and high heels. Her business is on e-commerce. She worked with Walee, the digital marketing platform in Pakistan.

Walee and Businesses

Walee is Pakistan’s first, largest, and fastest-growing marketing platform. It enables businesses to find, collaborate and pay influencers. The influencers market the brands and sell products, at scale. It has given a boost to new business and promoted numerous brands. Walee has made the phase of entrepreneurship easy by emerging various opportunities.

IMPORTANCE OF ENTREPRENEURSHIP

It is impossible to elaborate on all the features of entrepreneurship in a short blog. Anyhow, some of the significance of entrepreneurship are shared.

1. ENTREPRENEUR AND JOB OPPORTUNITES

Entrepreneurship generates job opportunities for unskilled individuals. A good number of hiring is done at the entry-level. The new business gives a platform to freshers to develop their skills and gain experience.

Opportunities are given to unskilled employees. It helps them, groom. And, after some experience, can get the opportunity from higher industries.

However, at Walee, new businesses get registered. Affiliates market the products and services. The more services and products sell, the more hiring opportunities will emerge.

2. STARTUP AND INNOVATION

Entrepreneurship possesses the potential to grow productivity and innovate. Entrepreneurs put pressure on current businesses, resulting in more productivity and efficiency. They can launch new market trends and knowledge. They will prevail in more and different platforms.

Entrepreneurship creates completely new industries by creating job opportunities, growth, and new customer options. And Walee is playing an active role. Walee supports entrepreneurship. It has introduced various and innovative marketing campaigns for all kinds of enterprises.

3. SOCIAL ENTREPRENEURSHIP

When the employment base is broad and diversified, society will grow. It will bring social changes. And promote opportunities such as higher education costs, improved sanitation conditions, and higher employment rates.

For instance, we can look for small companies that have begun to change society. There are many online learning platforms, such as Digiskills. They have designed applications to help individuals attain skills at home. Such companies have begun to change their learning methods and the learning environment.

Walee is essentially among pioneers in adopting new technologies that will eventually change society. These changes are related to improvements in lifestyle. It is about advanced thinking, better ethics, and bigger financial opportunities.

4. INDUSTRIALISM AND QUALITY OF LIFE

Entrepreneurship supports the improvement of a person’s standard of living. The improved standard of living means more utilization of goods and services by a family. The living standard is a concept. It’s based on the increase in household consumption of goods and services.

Therefore, it depends on the availability of diverse products on the market. Due to its innovation, the company offers a wide range of products. It also increases the income of people who work in startups.

Walee has enabled people to improve themselves and their living standards. Walee made all this possible by introducing an affiliate program. And also the market campaign for products/businesses for the quality of results and sales.

5. CAPITALISM

Entrepreneurs influence the market economies. They play a principal role in the country’s economic growth. When an entrepreneur ventures the business, they take the loan for business infrastructure and setup.

By creating new products and services, they stimulate new jobs. It ultimately leads to an acceleration of economic development. They bring innovations to all areas of the company. It improves their production by using existing resources efficiently.

This allows the government to bring additional national welfare to citizens. Entrepreneurship helps generate wealth and national income. Walee has a positive impact on the country’s economy by supporting and promoting entrepreneurship.

Walee even supports existing businesses and social entrepreneurship. It increases the finding of innovative solutions to social challenges communities facing around the world.

6. BUSINESS SUPPORT AND R&D DEPARTMENT 

Before launching new products and services, they are researched and checked. An entrepreneur also funds research institutions and universities. It promotes research, the general structure, and economic growth.

Entrepreneurship cultivates ideas, brings them into a new form. It transforms them into a successful company. Entrepreneurs are persistently working to uncover new ideas and upgrade existing ones. They exchange ideas and inspiration, and exchange plans to start new industries.

Walee works on innovation. Therefore, innovative ideas are generated for goods and services for SMEs.

The above discussion lists the enormous contributions of entrepreneurship. Entrepreneurship is the pioneering zeal that creates events in our civilization. And with Walee, entrepreneurs and influencers boost their businesses and contribute to the national economy.

Business and Walee

Walee has made it easy for new digital and business ventures. It helps them to reach their target audience for a good result. Walee provides the medium to influencers, entrepreneurs, and brands to connect.

If you are new to the world of entrepreneurship and have the best of the products? Join Walee to let the world know about your services.

And after all this read, you either want to be the affiliate or the influencer. At Walee, you can be both. Walee yet doesn’t limit one’s talent.

From a TikToker to a Transformation King of TikTok: Hassan Abid

From a TikToker to a Transformation King of TikTok: Hassan Abid 1080 1080 faizan

If you aspire to become a successful influencer on Instagram/TikTok or are already on the path of creating content but struggling, then this post is surely for you which will motivate you to keep going on.

Since we all know that influencer marketing is growing at an exponential rate, thanks to the influencers. Today, many people who want to become an influencer enter this field to collaborate with brands. But, collaboration with brands should not be the primary purpose of becoming an influencer.

 Many influencers you see with millions of followers today started with the purpose of sharing. Be it entertainment, expertise or any talent, they started with sharing that asset with people to relate with them and build trust. Brand collaborations come later.

Hassan Abid, Transformation king of TikTok

Walee brings you an inspiring story of the Transformation King of TikTok, Hassan Abid. Hassan is one of the most promising young influencers with a lot of fan pages. Initially, he started with TikTok and then moved towards other social media platforms like Instagram and Snack Video. Walee is proud to provide the first-ever paid campaign opportunity to Hassan. With his remarkable efforts, he recently hit the mark of 200k on Instagram. He believes in making decent yet fun content for his die-hard followers.

 Let’s find out how did he took off his journey:

Q: How did you discover TikTok?

I made some transition videos at the start to post on TikTok and got good feedback. My family was not that supportive at that time. However, I wanted to make positive and decent content that one can see while sitting with family. So, I kept doing it and now Alhumdulilah my family also supports me.

Q: When did you start your TikTok journey?

I started making basic-level videos back in March 2019. At that time I didn’t even have a phone for myself, I used to make these videos on my brother’s phone. Later on, I bought a phone for myself and made so many videos and received a lot of love from my followers. 

Q: Is your family happy with your work now?

Yes, Alhumdulilah. At first, they were a bit hesitant and concerned about it but now they are happy and support me because I made such content that would not bring any shame to my family. Whenever I make a new video I show it to my mother first and ask her for approval if the video is okay before uploading it. 

Q: What would you advise the young influencers/users? How should they make content for social media without compromising on their studies?

I would advise them to strike a good balance between the two because in the end, every parent wants their child to be good at the academic side and studies rather than the social media. No parent would want their child to be a model or an influencer, everyone wants to have a doctor or an engineer child, it’s how our culture is. 

So, I would suggest the young influencers prioritize their studies of course. And then in their free time, as a side hobby, they should make content for social media. I am a student of Computer Science, currently in my sophomore year in university. I take both things side by side, as both are very important to me.

Q: How much time does it take to make these transition videos that we all love?

Well, it’s not easy because whenever anyone does something for the first time, it takes him a lot of time to understand the whole process. Once we keep on doing it with consistency, we keep getting better at it, we find the easy way out for it. So at the start, it took me a lot of time and effort to make these videos. Now, it takes less time but the effort is the same or even more than it used to be at the start.

Q: How can one be approached by different brands for their campaigns?

One should have a good understanding of what the brand wants. Usually, the brands look for good dressing sense, good video quality and aesthetic sense, decent content and a good voice (so it could be used in voiceovers if needed). And the market is quite saturated as there are already a lot of people in the industry, and now the influx of influencers is quite high. So, one should always bring in new ideas and new unique trends that can attract the brands. 

Q: If you had to choose between Instagram and TikTok, which one would you choose?

I would pick Instagram because I think the audience and users of Instagram are more educated and decent. They know what’s appropriate and what’s not, TikTok is accessible by everyone and has all sorts of audiences. Other than that, Instagram is the most used social media platform and almost all of the brands approach influencers for marketing campaigns on Instagram rather than Tiktok. 

Q: Tell us about your first-ever marketing campaign?

So, my first ever marketing campaign was in fact with Walee. I was very excited and I didn’t even have a bank account at that time. So, I gave my father’s bank account instead. I took my family and friends out for a treat. My parents were very happy that I am earning and making an income of my own, so they started supporting me even more after my first paid campaign.

Final Word

Lastly, if you want to become an influencer and are looking for ways to start from, we suggest trusting your gut and be authentic. Identify a niche you think you’re best at and start creating valuable content.

You can also join Walee as an influencer to attend our Influencer Training Sessions so that you can receive learning and insights from the senior influencers of different niches.