Content and Visual Lead

1 Position - Pakistan

Apply Now

Job location: Lahore, Full-time (not remote)

Job Title: Content and Visual Lead
Department: WireFluid
Location: Lahore

About Wirefluid
Wirefluid is an all-in-one blockchain designed to redefine what EVM chains can do. Our goal is to provide a unified, developer-friendly, and user-centric ecosystem for next-generation dApps. Community, transparency, and long-term alignment are at the core of how we build.

Role Overview

We are looking for a Content & Visual Lead who lives at the intersection of design, storytelling, and crypto culture. You will engage and grow audiences across platforms by creating visuals, content, and creative concepts that keep the Wirefluid community informed, entertained, and emotionally invested. You will brainstorm ideas with the Marketing Manager, get alignment and approvals, and execute high-quality content and visual assets that fit the Wirefluid narrative.

Key Responsibilities:

1. Content and Visual Creation

  • Produce eye-catching visuals (graphics, short videos, clips, carousels, memes) tailored for X, Discord (optional), Telegram, Farcaster, and other platforms.
  • Write short-form copy for posts, captions, hooks, and explanations that are simple, clear, and Web3-native.
  • Transform complex topics (new features, token mechanics, dApps) into digestible, engaging content (threads, explainers, infographics, reels/shorts).
  • Maintain visual consistency aligned with the Wirefluid brand (colors, typography, style, tone).

2. Brainstorming and Collaboration

  • Regularly brainstorm campaign and content ideas with the Marketing Manager based on community mood, trends, and roadmap.
  • Present content concepts, drafts, and storyboards for review and approval before publishing.
  • Iterate quickly on feedback and adjust content to fit the overall narrative.

3. Audience Engagement and Community Entertainment

  • Create content formats that keep the community entertained and engaged: memes, challenges, quizzes, lore, character/story arcs, and recurring content series.
  • Support community events (AMAs, Twitter Spaces, contests, quests) with relevant visual and content assets.
  • Experiment with new content types and formats to keep channels fresh and fun.

4. Gauging Community and Trends

  • Monitor community sentiment and interests across X, Discord, Telegram, and other channels.
  • Track Web3 / EVM trends, memes, and narratives that can be adapted for Wirefluid.
  • Share observations with the Marketing Manager about what content is resonating and what new ideas to test.

5. Publishing and Basic Analytics

  • Manage content calendars for social and community channels in coordination with the Marketing Manager.
  • Track performance metrics (views, engagement, shares, click-throughs, watch time) and report insights.
  • Use data to refine content formats, posting times, hooks, and visual styles.

Requirements – Must Have

  • 2–4 years of experience in content creation, design, or social media, ideally in Web3 / crypto / tech.
  • Strong visual design skills (Figma, Adobe Suite, Canva, or similar) and basic video editing capabilities.
  • Proven ability to create engaging content for X, Discord/Telegram, and at least one other platform (YouTube, TikTok, Instagram, Farcaster, etc.).
  • Good understanding of crypto / EVM culture, memes, and online community behavior.
  • Strong written communication skills in clear, concise English, with an ear for hooks and narratives.
  • Comfortable working closely with a Marketing Manager, taking direction, and incorporating feedback quickly.
  • Organized and reliable with managing content schedules and meeting deadlines.

OFFERING COMPETITIVE PAY ALIGNED WITH YOUR SKILLS AND EXPERIENCE.

Competetive Compensation

Market Competitive Salary

Employee comprehensive Health Insurance

Exclusive performance based Bonus and Rewards

Flexible leave policy and recreation opportunities